All work
Brand identity
Radiance
A bright, flowing identity and packaging for a hair-care brand: hair care, reimagined.
- Client
- Radiance
- Discipline
- Brand identity
- Year
- 2023
- What we did
- Logo, Packaging, Pattern, Beauty
Radiance wanted to feel fresh and confident on a crowded shelf. The lowercase wordmark has soft, flowing curves, with an "ra" monogram for small spaces and the line "hair-care reimagined" in an elegant serif.
A swirling marble pattern in orange and peach runs through everything, from social posts to the labels on the coconut oil, palm oil and moisturising shampoo bottles.
